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Riverfest 2024

Riverfest 2024 aimed to elevate ticket sales for their upcoming event by targeting an audience with an interest in local festivals, good food, and live entertainment.

Results + Metrics

The campaign's success can be credited to our strategic use of a multi-channel approach, effectively sharing your story with an engaged audience

334K+

Impressions

150K+

Visitors

6,443

Engagement

Marketing Strategy

Met with the Riverfest Team to set clear goals for the event, such as the number of attendees, ticket sales, or brand awareness.

Created audiences on our UDATA platform to learn who is an existing customer, who attends their events, and what their similarities are.

Crafted engaging event messaging on our UNATION platform tailored to the target audience’s interests and preferences.

Built a storyline that would compel their ideal audience to convert into real life clients, and ran targeted ads to their features on UNATION.

Campaign Highlights

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