FAQs

It’s really quite simple. First, choose the promotional package that makes the most sense for your event. Once purchased, you will be redirected to a page where you can provide more details on your event. Once the promotional package is purchased and the details are filled out, our team will begin to increase engagement around your event by targeting the perfect audience. 

Yes, all promoted events must be entered in the UNATION app prior to starting your campaign. For information on how to create an event, check out our step by step guide here.

First, create a *free* UNATION account. You can do that by downloading the iOS or Android mobile app and joining, or you can join through the desktop app. Once you have joined and are signed into your account, select the “+” icon on the bottom of the mobile app or on the left hand menu of the desktop app. Be sure to include the following elements in your public event: 

  • Crisp theme
  • Strong title
  • Date and time
  • Categories
  • Physical address
  • Ticket info (if applicable)
  • Keywords
  • Hashtag
  • Photos
Once you tap the Create button, your event will be live in the UNATION app for people to discover. If you would like help with your event theme or details, please make a note when adding more details about your event after you’ve purchased your package.
After purchasing your package you’ll be sent to an information form that you will need to fill out. There, we’ll ask for the name of the event, date and time, event description, event demographic, UNATION event link, and other information pertinent to the success of the campaign. This information must be filled out in order for the campaign to go live.
 

A Staff Pick is an event that we believe our users should see front and center in the Discover feed on the mobile app and on the landing page at UNATION.com. If your event is Staff Picked, it will proudly display our UNATION icon – a stamp of approval only a handful events can boast. A Featured Event is the best of the best and displays first on all UNATION platforms, even before Staff Picks. We denote Featured Events with a star icon, because it truly can’t be missed!

An impression is when someone sees our promotional post for your event. Each time someone sees the post it’s counted as an impression. We leverage the UNATION platform as well as our social media channels to advertise and promote your event.
 

Yes! The UNATION app is free to use and you’re more than welcome to create your own public event for other users to find. Our handy ‘Staff Pick’ feature allows us to select the best events in the app to put front and center in the Discover feed in the mobile app and on the landing page at UNATION.com. Be sure to fill out your event as complete as possible, make it public, add a physical location, and add a crisp custom image to up its chances of being selected as a ‘Staff Pick’.

Click here if you have an iPhone, or here for Android.

The overall impressions and unique visitors associated with your package are based on an average of previous promotional campaigns. Although we often exceed those numbers, there are examples where it is difficult to approach that baseline. Factors could include things like: demographic, date, subject matter of event, etc. If, for any reason, we fall short of reaching the overall impressions and unique visitors associated with your purchase, you will receive a credit for the remaining amount that can be used on any future campaign.

All sales are final. No refunds will be issued for promotional packages. If for any reason, such as a limited size of the targeted demographic, we are unable to meet the expected impressions and clicks based on the package purchased, all unused impressions and clicks will be applied towards a future event.

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Campaign Insights

A summary of qualified visitors driven to this event.

Name of event:
Tampa Boat Show

Promotional Package:
$500

Actual Qualified Visitors
7,794
Estimated Qualified Visitors
1,500

Estimated Numbers

1,500 Qualified Visitors

Actual Results

7,794

Difference

+6,294

Campaign Insights

A summary of qualified visitors driven to this event.

Name of event:
Uncorked: Fall Wine Tasting Party

Promotional Package:
$500

Actual Qualified Visitors
2,879
Estimated Qualified Visitors
1,500

Estimated Numbers

1,500 Qualified Visitors

Actual Results

2,879

Difference

+1,379

Campaign Insights

A summary of qualified visitors driven to this event.

Name of event:
Summer of Rum Festival

Promotional Package:
$750

Actual Qualified Visitors
4,511
Estimated Qualified Visitors
2,250

Estimated Numbers

2,250 Qualified Visitors

Actual Results

4,511

Difference

+2,261

Campaign Insights

A summary of qualified visitors driven to this event.

Name of event:
Tampa Bay Margarita Festival

Promotional Package:
$1,500

Actual Qualified Visitors
21,267
Estimated Qualified Visitors
4,500

Estimated Numbers

4,500 Qualified Visitors

Actual Results

21,267

Difference

+16,767

Campaign Insights

A summary of qualified visitors driven to this event.

Name of event:
Pasco Blues & Food Festival

Promotional Package:
$1,500

Actual Qualified Visitors
13,815
Estimated Qualified Visitors
4,500

Estimated Numbers

4,500 Qualified Visitors

Actual Results

13,815

Difference

+9,315

Campaign Insights

A summary of qualified visitors driven to this event.

Name of event:
Sun West Crab & Shrimp Festival

Promotional Package:
$3,000

Actual Qualified Visitors
10,742
Estimated Qualified Visitors
9,000

Estimated Numbers

9,000 Qualified Visitors

Actual Results

10,742

Difference

+1,742
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